Zipongo was featured on the Apple app store this weekend and has gotten quite a bit of fanfare for tech websites, but is it worth the hype?
Meal planning sites are nothing new. In the ongoing attempt to make healthy eating easier, various websites allow you to calculate your target calorie intake and then suggest meals based on what you need, like, and don’t like. Some examples are Eat This Much, Cook Smarts, and Food.com’s meal planner, which used to be Food on the Table.
Zipongo does all of the above. With their app, you can easily search recipes, plan out your meals for the week, and then very easily add the needed items to your shopping list.
What differentiates it from the others though is that Zipongo includes local coupons. The idea is that the coupons open up the health food world to folks who may not be able to afford it otherwise or want to save a few bucks. (Yes, you can eat healthy on a budget.)
The coupon feature is nice, but there are so many other coupon apps out there that I question how much value having coupons integrated adds. However, it is convenient to be able to know about deals as you add to your shopping list and create your meal plan.
Overall, Zipongo has a good looking, intuitive interface with a lot of very helpful features. If you’re looking to get into meal planning, it’s a great option, but I don’t see what makes it stand out so much more than the others to warrant additional media hype.